ABOUT THE PROJECT
Everyone's design process is different but I try to start every project with a in-depth exploration into some of the elements that underpin a brand's voice. This process sometimes feels like throwing every idea at the wall to see what sticks, but when you take a step back there is always a common link threading these ideas together.
1. DISCOVERY PHASE
2. MOOD BOARD DIRECTION
3. LOGO SKETCHES
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4. FINAL LOGO
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5. BRAND ACTIVATION
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